Princeton Medspa Partners

Community of the top medical spas in the nation

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Top Trends Shaping the Future of the Medspa Industry

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Top Trends Shaping the Future of the Medspa Industry

Since Francis and Colleen Acunzo launched the very first medical spa through a business venture with Candela Corporation in 1996, the medical spa industry has been constantly changing and evolving. There are several reasons attributed to its success and popularity as well as predictions for significant growth.

Let’s touch on the top trends we’re seeing in 2023 and how Princeton Medspa Partners (PMP) can help your practice stay ahead of the curve:

1. Increasing demand for non-surgical treatments

Due to factors such as minimal downtime, lower risks and fewer side effects, many people prefer to go the non-surgical route over an invasive surgical procedure whenever possible. Medspas today are fully equipped with a wide range of non-invasive and minimally invasive aesthetic treatments to choose from, including injectables, clinical skin care, laser skin rejuvenation and non-invasive body contouring.

2. Advancements in technology

Innovations in laser, radiofrequency and energy-based technologies have made medspa treatments safer, more comfortable, more effective and more efficient. Advanced imaging systems are also being incorporated into the medspa space, allowing practitioners to provide accurate assessments of clients’ skin conditions and customized treatment plans.

3. Enhanced focus on wellness services

More medspas are adopting an integrative approach, combining traditional medspa services with wellness treatments to give clients a more holistic experience that focuses on self-care and overall well-being. Popular services include IV therapy, bioidentical hormone replacement therapy, medically supervised weight loss and more.

4. Social media engagement

The connectivity of social media platforms has allowed medspas to reach a wider audience, build brand awareness among potential clients and engage with the community in a way they never could before. User-generated content especially is an effective way to build trust and credibility by sharing authentic testimonials and before-and-after photos with your audience.

5. A shift in cultural perception

The stigma associated with cosmetic treatments for aesthetic enhancement has come a long way since Botox® was first introduced to the public. In fact, medspas are more mainstream than ever before. With shifting attitudes, people are becoming more accepting of medspa treatments to elevate their natural beauty and boost their confidence.

How PMP can help your practice thrive PMP’s unprecedented team of aesthetic pioneers and thought leaders offer unparalleled industry expertise to help your medspa stay on the cutting edge. Our decades of combined experience give us a unique advantage, offering extensive knowledge and guidance in business, marketing, technology, recruiting, accounting, education and more.

We know what it takes to run a successful medical spa in today’s market. If you’re interested in partnering with PMP, email us today at info@princetonmedspapartners.com.

PMP President Francis Acunzo’s Recent Industry Activities

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PMP President Francis Acunzo’s Recent Industry Activities

Princeton Medspa Partners President Francis X. Acunzo has been keeping busy with a range of industry activities. From contributing thought-provoking content to industry newsletters and podcasts to speaking at networking events, we’re proud of all the hard work and dedication that goes into keeping Princeton Medspa Partners ahead of the curve.

Here’s a look at how Fran has been and will be actively engaging with the aesthetic industry community:

True to Form Podcast: Guest appearance with host Audrey Neff

Fran recently sat down with host Audrey Neff for PatientNow’s True to Form podcast. During the episode titled ‘The State of Medical Aesthetics in 2023,’ Audrey and Fran discussed the past, current and future state of medical aesthetics. Having successfully launched over 180 medical spas across the country, Fran shared the top mistakes aesthetic practices make that hinder growth, opportunities for businesses looking to exit and predictions on what the industry will see more of as it continues to evolve in 2023 and beyond. Fran is set to make quarterly guest appearances on the podcast to discuss a range of topics in the realm of medical aesthetics. You can listen to the episode now on Apple Podcasts or Spotify.

Aesthetic Insights Article: Interview with Jeffrey Frentzen

Fran was recently interviewed by Executive Editor Jeffery Frentzen of Medical Insight, a global progressive media company specializing in medical aesthetics, for the upcoming Aesthetic Insights industry digital newsletter. Fran answered a range of questions concerning the current state of health in the medspa chain industry, from macro trends to the effects of inflation.

A4M Annual World Congress: December 2023 speaking engagement

Fran will be speaking at A4M’s 31st Annual World Congress in December 2023, the world’s largest anti-aging conference that focuses on functional and integrative medicine. The three-day conference in Las Vegas, Nevada will feature 75+ educational sessions and 400+ exhibiting companies. Exhibiting at the conference is a great opportunity to introduce your products and services, reach thousands of decision-makers, acquire the most qualified sales leads, gain a competitive edge and build brand awareness.

2023 Goals: Initiatives for Princeton Medspa Partners

  • Telephone all appropriate contacts that may have an interest in selling their medspas.
  • Network with vendor relationships to inform them of PMP.
  • Increase speaking engagements at industry events.
  • Increase articles in industry publications.

Princeton Medspa Partners is excited to see what the future holds and grateful for the hard work and dedication of Fran and our entire leadership team! To learn more or get in touch with PMP, email us today at info@princetonmedspapartners.com.

PMP Welcomes Catherine Gimple as New Regional Director!

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PMP Welcomes Catherine Gimple as New Regional Director!

Princeton Medspa Partners is excited to have Catherine Gimple on board as our new Regional Director of Sales and Operations! Catherine comes into this role with coaching and leadership training experience as the Area Manager of one of our acquisitions, Greenspring Medical Aesthetics in Tucson, Arizona.

About Catherine’s position

When asked about her new role, Catherine said, “In my new position as Regional Director, I am helping Princeton Medspa Partners build out systems, integrations and policies as well as supporting the new clinics post-acquisition with financial mergers/transfers, operations and organizational change management.”

“Ultimately, my goal is to support, coach and mentor new regional managers as Princeton Medspa Partners grows, and then move up in my career!”

The Regional Director position currently covers the nation as a whole, but with growth and regional clinic acquisition density, it will become more concentrated to a specific region. Catherine’s responsibilities include financial operations, data analysis and interpersonal communication. In addition to joining the PMP team, Catherine is still coaching and training the Leadership Team at Greenspring Medical Aesthetics as needed.

“I am looking forward to learning from all the different clinics, traveling and being a part of this growing company led by legends in the field,” says Catherine.

We are thrilled to welcome Catherine to our team! Her skills and expertise will be a valuable asset to Princeton Medspa Partners, and we look forward to all the great things she’ll accomplish with us.

About Princeton Medspa Partners

Princeton Medspa Partners is proud to be a national aggregator of medspas and aesthetic medical practices, focusing our efforts on acquiring and managing provider-owned and driven businesses, as well as franchise developments. If you’re thinking about selling your medspa, let’s talk! Get in contact with us today by emailing info@princetonmedspapartners.com.

Is a Princeton Medspa Partners Partnership the Right Fit for You?

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Is a Princeton Medspa Partners Partnership the Right Fit for You?

Ready to take your medspa to the next level but not sure where to turn? Princeton Medspa Partners (PMP) can help! Our best-in-class management team of industry experts specializes in buying and launching the leading medical spas in the nation.

While considering your personal and professional goals for the future of your medspa, you can trust a PMP partnership is right for you if:

1. You and your team want to be a part of something bigger and better, joining a community of the top medical spas in the U.S.

With seven corporate locations and three franchise locations already under our belt, PMP is poised to sign a significant number of new acquisitions this year. Our differentiated platform of top tier medspa practices includes:

  • Skin Care Institute in Tulsa, OK
  • AlluraDerm MD Med Spa in Albuquerque, NM
  • Greenspring Medical Aesthetics in Tucson, AZ
  • Skintastic Medspa in Spring Hill, FL
  • Skinjectables in Tucson, AZ
2. You want to learn from industry experts who bring decades of combined experience and proven track records to every partnership.

With the support of extensive industry knowledge and guidance, PMP can set you and your business up for success. Our seasoned team of medspa owners, industry pioneers and financial advisors have considerable franchising and medical spa experience in:

  • Centralized accounting
  • Information technology
  • Human resources
  • Marketing
  • Purchasing and more
3. You want to enhance your marketing capabilities and provide ongoing educational opportunities.

When it comes to marketing, we are not only experts in our craft but also in the aesthetic industry, meaning we specialize in targeting medspa consumers. Our resources and industry insight fuel our passion to help you build your brand, cultivate a thriving, loyal client base and execute the marketing strategy that will lead to your success. In addition to educating the consumer, we value advancing the expertise of our providers. You and your team will have access to training with the highest level of technologies to ensure your practice stays ahead of the curve.

4. You want to leverage significant capital to expand upon the success your business has already achieved.

Choosing an experienced financial partner is the key to building upon the profitability of your medspa. As seasoned business owners, PMP understands all the fiscal intricacies feeding your bottom line and offers streamlined support for payroll, taxes, benefits, bookkeeping, financial reporting and more.

5. You are ready to relieve your responsibilities, find work/life balance or focus more on your other passions.

Whether you’re looking to retire or simply shift your focus to other projects, PMP provides owners with desirable exit opportunities. As we work with you to design your ideal partnership plan, we will consider the desired level of involvement that works for your short- and long-term goals.

If you agreed with any of the above, let’s talk! We are eager to learn more about you, your practice and your goals. Get in contact with Princeton Medspa Partners today by emailing info@princetonmedspapartners.com.

Princeton Medspa Partners Acquires Its Seventh Location with Skinjectables!

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Princeton Medspa Partners Acquires Its Seventh Location with Skinjectables!

It brings us great joy to announce that Princeton Medspa Partners (PMP) has closed on the acquisition of Skinjectables, a Tucson, Arizona-based medical spa, bringing our portfolio of leading medical spas in the nation to seven locations!

Currently, PMP owns/manages seven corporate locations and three franchise locations. Additionally, we have a significant number of new acquisition opportunities signed and more than 20 additional franchise units currently under development.

About Skinjectables

Since it was founded in 2014 by Kathleen O’Brien, PA-C, MMS, CLT, Skinjectables has enjoyed tremendous success, becoming one of Allergan’s Top 10 Accounts in the United States in 2022. The Tucson-based practice has consistently been recognized as a best-in-class medical spa in the country, winning the Reader’s Choice Best Medical Spa Award, Best Cosmetic Skin Care Award and one of the category’s Best Companies to Work For Award the last two years in a row.

We were pleased to hear such appreciative words from Katie regarding the recent acquisition. “I am extremely happy with my decision to sell my business to Princeton Medspa Partners. It is very important to me to see Skinjectables continue to grow and thrive, and I feel that Princeton will accomplish just that,” said Katie. “I am very excited to be a part of this fast-growing company, and I am proud that the business I built will be contributing to PMP’s success story.”

Katie will continue to work for the company in her long-standing positions as Clinical Director and a top provider. In addition to being one of Allergan’s most utilized AMI Clinical Trainers, Katie has frequently been recognized as one of the nation’s most skilled injector providers.

Response from PMP

“Skinjectables is a phenomenal business and is an incredible addition to our company’s already impressive pedigree of best-in-class medspas. Adding Katie and her personal talents to our team is the icing on the cake,” said Princeton Medspa Partners CEO Nick Williams.

“Skinjectables offers a unique, convenient client experience, and is Tucson’s first and only walk-in Botox® and dermal filler bar. It’s really a unique and powerful business model that we think can be adapted and evolved elsewhere in the company,” said President of Princeton Medspa Partners Francis Acunzo. “With this acquisition, and the other deals and new clinic openings we have in our pipeline, I am expecting 2023 to be an exciting year!”

We are proud to be a national aggregator of medspas and aesthetic medical practices, focusing our efforts on acquiring and managing provider-owned and driven businesses, as well as franchise developments. If you’re thinking about selling your medspa, get in contact with PMP today by emailing us at info@princetonmedspapartners.com. We look forward to speaking with you!

Trending Topic: Medical Spa Memberships

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Trending Topic: Medical Spa Memberships

The popularity of mobile rewards and membership programs continues to rise in the medical spa industry.

The Benefits of Offering Memberships

Membership has its advantages. There was a time when memberships were limited primarily to fitness clubs and resort programs. Today, however, memberships are much more widespread, encompassing everything from spas to co-working spaces. Just think of how prevalent subscriptions are these days, from streaming services to workout apps.

There are also a host of rewards programs, such as the Dunkin Donuts’ DD Perks program, which recently came under fire when it was rebranded as Dunkin Rewards and introduced a new set of criteria for earning points. While loyalty programs require consumers to earn their rewards, membership programs incentivize them with immediate access to perks and benefits.

Medical Spa Memberships

Spas have long taken advantage of the membership model for its ability to boost revenue, build loyalty, promote return guests, and more. Now, medical spas are introducing memberships for many of the same reasons. A growing trend, medical spa memberships make sense for those clients interested in maintaining their results. Because most aesthetic treatments, such as injectables, fillers, and lasers, provide temporary solutions, subsequent treatments are necessary to maintain the results. A membership gives clients the opportunity to save money with a monthly or yearly membership fee.

Members also benefit from exclusive offerings and special events that let them be the first to learn of new treatments, technology, products, and more. Memberships can be structured in various ways, but the best ones keep it simple and avoid having multiple tiers. Ultimately, the goal is to build a loyal community, and you do that by understanding what clients want and providing real value for being a member.

RepeatMD Mobile Rewards

In 2021, RepeatMD launched a mobile rewards app for the aesthetics industry. It is designed to make it easier for medical spa staffs to sell memberships and high-margin treatment packages while enhancing the patient experience. It is just one of the many companies offering membership management software and apps to attract and retain clients. According to the folks at RepeatMD, the average increase in revenue from use of the app is $357,840 over the course of a year. And proving the effectiveness of membership plans, the company reports members spending 44 percent more on average than non-members annually. Finally, retention was reportedly boosted, with 7 out of 10 patients wanting ongoing treatments for aesthetic services.

Membership programs help clients stay consistent with their medical spa services and can also introduce new treatments that might not be on their radar. Ultimately, memberships should be win-win for everyone. It’s no surprise they’re on the rise.